Outsourcing Digital Marketing Roles In The Philippines
The power of social media today is very evident in how businesses tailor their digital marketing plans to reach their target audience. According to Smart Insights, the estimated number of social media users worldwide in 2019 reached 3.484 billion, showing a 9% increase from the year prior.
These astounding statistics – half of the global population — points to an opportunity for brands to widen their reach on a massive scale, reason why businesses are scrambling to partner with outsourcing companies to handle their digital marketing needs.
In the Philippines, the highly competitive business process outsourcing (BPO) industry is expansive and employs millions of highly skilled professionals. The country is home to hundreds of world-class outsourcing service providers that offer a wide range of services, including digital marketing.
Benefits of Outsourcing Digital Marketing in the Philippines
One of the biggest reasons to outsource your digital marketing operations is to reduce your company’s expenses. Using digital marketing, your brand can acquire a huge following at a fraction of the cost of print and broadcast advertising.
Outsourcing specifically to the Philippines, finding passionate employees who will dedicate their time and effort to manage your brand’s social media marketing is easy. Filipinos are warm and friendly by nature, giving their style of digital marketing a more personalized approach.
Additionally, the Philippines boasts of having one of the highest English proficiencies in Southeast Asia and an affinity to American culture, being a former territory of the United States.
Finding the Right Partner
There are many outsourcing firms to choose from in the Philippines for your social media management and other digital marketing needs. In your journey to finding the right digital marketing partner, especially if you are a startup company, consider an outsourcing company that offers these services:
Social Media Marketing
Having power in social media is synonymous to being a renowned brand not only locally but also worldwide. Social networking sites can help foster better relationships between your brand and your customers by being a ubiquitous and convenient medium for interaction.
Pay-per-click (PPC) advertising is a tool in internet marketing that drives traffic to a website. The digital ads are placed in a variety of well-chosen channels such as highly visible websites, social media, and mobile apps.
If your business has an eCommerce component, look for a company that also offers designing and developing websites. Such companies should be able to put together the web layout, graphics, functionalities, and content on your eCommerce website. They should be able to ensure that the website design looks professional, clean, responsive, and fast with a user-friendly interface.
Brands need to have a credible and trustworthy identity, and this can be achieved by having a strong presence online. With a great website packed with helpful features for users, a business can attract more customers to visit their website.
Email Marketing Services
Email is still an indispensable tactic to include in marketing plans. Through email marketing, target get ‘hooked’ into purchasing a product or hiring a service. Email marketing is also a great way to establish rapport with potential customers.
Content is the heart of every marketing strategy. Having cohesive content on a website helps build a brand’s credibility. Find a company that offers such a service to help your business establish a trusted name in your specific niche. Content can be in the form of how-to articles, Q&A and other informative content to introduce your brand’s authority to potential customers.
A Premier Team of Skilled Professionals
One company has a premier team of digital marketing experts that brands can outsource to handle various aspects of social media advertising. We employ highly skilled individuals who know how to transform web traffic to actual customers to deliver results in an affordable, flexible and effective manner. We are under the direct management of a Western supervising company that ensures the quality of services and high value for your money.
If you are a startup looking for a digital marketing service provider, we can help you. Email us today to start a conversation.